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Lubna Forzley Badr

Lubna Forzley Badr

Managing Director, Stories

Lubna Forzley is the Managing Director of Stories, a consulting firm, which helps companies and leaders create stories worth sharing. 

A speaker, writer and moderator, Lubna often speaks in conferences and events on various topics including: Storytelling; Finding your (or your Company’s) WHY; Corporate Culture; Women & Leadership, and Leading like a Parent. She was chosen to participate in a Global TV Program called ‘The Social Movement’, which will be distributed on Amazon Prime and i-tunes. She also recently did a TEDx talk on ‘Disrupting with Purpose & Creating a Story Worth Sharing’.

Prior to starting her own consulting, Lubna worked for more than 15 years in leadership roles within International blue chip organisations and across various industries, including BNP Paribas, Coca-Cola, the United Nations Development Programme, and Bank of Montreal.

A disruptor or change agent and a believer in making an impact, Lubna constantly adds value and challenges C-suite executives to greater performance. She is trilingual, multicultural, innovative, authentic and grounded with integrity

A proud mom of three kids, among them the youngest reporter in the Region, at the age of 8!  Lubna is a big advocate for Women in Leadership positions, and is always ready to help another woman achieve this.

Lubna is an eternal student with a passion for continuous learning. A huge fan of digital transformation, she recently completed a Digital Marketing certificate and actively researches the latest trends in the field. Beyond this, Lubna  holds a Master of Arts in Applied Communication from Royal Roads University in Canada, and a Bachelor of Commerce Honours Degree with dual Marketing and Human Resource Management Specializations from the University of Ottawa, Canada. She also participated in an International Exchange Program in Ecole Supérieure de Commerce de Rouen in France.

 

 

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